新剑桥商务英语词汇用法(中级)
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作者[英]马斯卡尔 著
出版社人民邮电出版社
出版时间2005-06
版次1
装帧平装
上书时间2024-12-18
商品详情
- 品相描述:全新
图书标准信息
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作者
[英]马斯卡尔 著
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出版社
人民邮电出版社
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出版时间
2005-06
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版次
1
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ISBN
9787115135131
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定价
49.00元
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装帧
平装
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开本
16开
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纸张
胶版纸
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页数
172页
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字数
276千字
- 【内容简介】
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BusinessVocabularyinUse,anewadditiontothebestsellingEnglishCocabularyinUsetitles,issuitableforintermediateandupperintermedtatelevellearnersofbusinessEnglish.Primarilydesignedasaself-studyreferenceandpracticebookitcanalsobeusedforclassroomwork.ThebookcoversawiderangeofbusinesstopicsincludingJobs,PeopleandOrganisations,Production,Marketing,FinanceandtheEconomyandBusinessCulture.BusinessskillscoveredincludeMeetings,NegotiatingandPresentations.66easy-to-useunits:vocabularyitemsarepresentedandexplainedonlefthandpageswitharangeofpracticeexercisesonright-handpages.Presentsandexplainsnewwordsincontextandshowslearnershowtousethem.Overtoyousectionsgivelearnerstheopportunitytoputnewlanguageintopractice.ContainsBritishandAmericanEnglish.Includesacomprehensive,learner-friendlyanswerkey.Fullcolourillustrationsandphotographs.
- 【目录】
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INTRODUCTION
JOBS,PEOPLEANDORGANIZATIONS
1Workandjobs
2Waysofworking
3Recruitmentandselection
4Skillsandpualifications
5Payandbenefits
6Peopleandworklaces
7Thecareerladder
8Problemsatwork
9Managers,executivesanddirectors
10Businesspeopleandbusinessleaders
11Organizations1
12Organizations2
PRODUCTION
13Manufactringandservices
14Thedevelopmentprocess
15Innovationandinvention
16Makingthings
17Materialsandsuppliers
18Businessphilosophies
MARKETING
19Buyers,sellersandthemarket
20Marketsandcompetitors
21Marketingandmarketorientation
22Productsandbrands
23Price
24Place
25Promotion
26TheInternetande-commerce
MONEY
27Salesandcosts
28Profitabilityandunprofitability
29Gettingpaid
30Assets,liabilitiesandthebalancesheet
……
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