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英文原版进口 Doing Both: Capturing Today\'s Profit and Driving Tomorrow\'s Growth [Hardcover]
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作者Inder Sidhu (Author)
出版社FT Press
ISBN9780137083640
出版时间2010-06
版次第一版第一次
印刷时间2010-06
装帧精装
开本16开
页数224页
定价160元
上书时间2012-08-10
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- 英文原版进口 既要捕捉今天的利润又要驾驭明天的增长[精装]Doing Both: Capturing Today\'s Profit and Driving Tomorrow\'s Growth [Hardcover] Inder Sidhu Inder Sidhu (Author) Product DetailsHardcover: 224 pages Publisher: FT Press; 1 edition (June 6, 2010) Language: English ISBN-10: 0137083645 ISBN-13: 978-0137083640 Product Dimensions: 6.2 x 0.7 x 9.3 inches Shipping Weight: 1 pounds Price：24.99USBook DescriptionPublication Date: June 6, 2010 | ISBN-10: 0137083645 | ISBN-13: 978-0137083640 | Edition: 1Innovate for the future or optimize the present? Reach new markets or build existing ones?Don’t choose. Don’t settle. Do both. In Doing Both: Capturing Today’s Profit and Driving Tomorrow’s Growth, Cisco Senior Vice President Inder Sidhu shows you how. Over the past seven years, Cisco’s Doing Both strategy has doubled revenue, tripled profits, and quadrupled earnings per share. This insider guide reveals how Cisco did it—and how you can, too.Doing Both means approaching every decision as an opportunity to seize, not a sacrifice to endure. It means avoiding false choices, reduced expectations, and weak compromises. It means finding ways to make each option benefit and mutually reinforce the other.Sidhu explains why “doing both” is today’s best growth strategy. Drawing on Cisco’s hard-won insights and the experiences of companies like Procter & Gamble, Whirlpool, and Harley-Davidson, he presents a complete blueprint for “doing both” in your company, through:· Sustaining and Disruptive Innovation· Existing and New Business Models· Optimization and Reinvention· Satisfied Customers and Gratified Partners· Established and Emerging Countries· Doing Things Right and Doing What Matters· Superstar Performers and Winning TeamsEditorial ReviewsReviewAs seen on The New York Times and Wall Street Journal Bestseller Lists. From the Back Cover“Doing Both shows how Cisco turns business questions into market answers, offering real-life examples that will benefit forward-looking leaders.”—Jeff Immelt, Chairman and CEO, GE “The best business books build around a single idea, often contrarian and counterintuitive. Everyone knows you can’t have your cake and eat it, too. One of the first things you learn at business school is that management is about making difficult choices. Well, not always. This book persuades the reader that in decision making ‘and’ is often better than ‘or.’ Well worth the read.”—Sir Terry Leahy, CEO, Tesco “Companies are often confronted with false choices, such as disruptive or sustaining innovation and optimization or reinvention. This book draws on Cisco’s impressive track record over the last decade to illustrate that the correct strategy is always to do both.”—Ratan Tata, Chairman, Tata Group “I have a very short personal list of ‘most-admired companies,’ and Cisco is one of them. Its management team has figured out how to break many ‘either-or’ tradeoffs that limit most companies’ abilities to innovate and grow. This book is a lucid, cogent chronicle of how they do this. Your entire management team should read it.” —Clayton Christensen, Robert & Jane Cizik Professor of Business Administration, Harvard Business School, and author of The Innovator’s Dilemma “Insightful recommendations from a key executive within Cisco, the game-changing leader in networking for the Internet.”—Garth Saloner, Philip H. Knight Professor, and Dean, Graduate School of Business, Stanford University “Doing Both brings together many powerful lessons behind the story of Cisco, a company with a long record of delivering consistent innovation and strong business results. I encourage senior executives to embrace the challenges presented in this thoughtful book.”—Dominic Barton, Global Managing Director, McKinsey & Company Over the past seven years, in a highly unstable global economy, Cisco doubled revenue, tripled profits, and quadrupled earnings per share. How? By Doing Both. When companies face key strategic decisions, they often take one path and abandon the other. They focus on innovation and new business at the expense of core businesses or vice versa. They stress discipline and sacrifice flexibility. They focus on customers and ignore partners. And they struggle. There is a better way: Doing Both. Doing Both means approaching every decision as an opportunity to seize, not a sacrifice to endure. It means avoiding false choices, reduced expectations, and weak compromises. It means finding ways to make each option benefit and mutually reinforce the other. In this book, Cisco Senior Vice President Inder Sidhu explains why “doing both” is today’s best strategy. Then, drawing on Cisco’s hardwon insights and the experiences of companies like Procter & Gamble, Whirlpool, and Harley-Davidson, Inder presents a complete blueprint for “doing both” in your organization, too. Win by Doing Both!• Sustaining and Disruptive Innovation• Existing and New Business Models• Optimization and Reinvention• Satisfied Customers and Gratified Partners• Established and Emerging Countries• Doing Things Right and Doing What Matters• Superstar Performers and Winning Teams• Authoritative Leadership and Democratic Decision MakingBiographyInder Sidhu is Senior Vice President of Strategy and Planning for Worldwide Operations at Cisco, the $40 billion worldwide leader in networking for the Internet. He is also a member of the company\'s Operating Committee.From 2006-2010, Inder co-led Cisco\'s Emerging Countries Council, which drives business success in fast-growing geographies like China, India, Russia, Brazil, Mexico, and the Middle East. From 2006-2009, he co-led the Enterprise Business Council, which is responsible for Cisco\'s corporate business, representing about half of the company\'s total revenue. In 2010, Sidhu published \"Doing Both: Capturing Today\'s Profit & Driving Tomorrow\'s Growth\" (FT Press). In this New York Times bestseller, he identifies common business dichotomies and explores how successful companies avoid difficult tradeoffs and instead achieve bigger outcomes by \"doing both.\" Using this framework, he offers a unique view of Cisco\'s consistent record of innovation and high performance. Before joining Cisco in 1995, Inder was with McKinsey & Company, an international management consulting company. He has also worked at Intel and Novell.
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