Winning At Retail: Developing a Sustained Model for Retail Success

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上海黄浦

认证卖家担保交易快速发货售后保障

作者Willard N.Ander，Neil Z.Stern 著

出版社JOHN WILEY AND SONS

出版时间2004-06

装帧精装

页数256页

定价264元

货号Z-22

上书时间2017-10-25

已实名进店收藏店铺

商品描述: The business of retail is getting tougher every year.Consumers have more choice than ever and are far more retailers and more stores chasing an aging and discerning customer,it's no wonedr that big names in retail have recently gone bust.From Merry-Go-Round and eToys to Service Merchandise and Woolworth,the retail landscape is littered with the bodise of fallen champions.Once shining stars of business,these former market leaders went from the top of the heap to the trash before they even knew what hit them.

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