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bon appétit(Magazine) 2009/11 好胃口食品娱乐影视菜谱英文杂志

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ISSN0006-6990

出版单位 Craig Kostelic

语言英文

开本16开

上书时间2021-07-20

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商品描述: Editor    Adam Rapoport
Categories    Food
Frequency    10 issues per year
Publisher    Craig Kostelic
Total circulation
(2014)    1,518,622[1]
Year founded    1956
Company    Condé Nast Publications
Country    United States
Based in    New York City
Language    English
Website    bonappetit.com
ISSN    0006-6990
Bon Appétitis an American food and entertaining magazine that is published monthly byCondé Nast. It was started in 1956[2]and became a bimonthly magazine in December 1956 in Chicago.[3]The magazine was acquired by M. Frank Jones inKansas City, Missouriin 1965.[3][4]Jones was owner, editor and publisher until 1970, whenBon Appétitwas merged into thePillsbury Company, who sold it to Knapp Communications, publishers ofArchitectural Digest, four years later. Condé Nast Publications, the current owners, purchased Knapp Communications in 1993. Its sister publication wasGourmet, before the latter was discontinued in October 2009. The magazine's headquarters, which had been in Los Angeles, CA, were moved to New York City in early 2011.[5]
The current editor is Adam Rapoport, previously Style Editor at Condé Nast'sGQmagazine.[6]Prior to joiningGQ, Rapoport edited the restaurant section atTime Out New Yorkand worked as an editor and writer for theJames Beard Foundation's publications office.[7]
For the print edition, Condé Nast reported 1,452,953 paid subscriptions and 88,516 single copies in 2012 for the period ending November 2012. The median age of its audience is 48.4, of which 74% are female. Also, 46% of readers have college degrees and 36% are professional or managerial employment. 59% are married.[8]
Bon Appétit's "Bite me" advertising campaign had an estimated $500,000 budget that included print and online ads, billboards, posters, and a sweepstakes. The ad campaign came after a period of "sluggish performance" since its sibling magazineGourmetwas canceled in 2009, during which a limited number of readers and advertisers shifted toBon Appétit. During the same period, other food magazines, such asEvery Day With Rachael RayandFood Network Magazinethrived.Bon Appétitsold 632 ad pages in 2012, which is a one percent increase from 625 ad pages sold in 2009 but a decline of 27 percent from the 867 ad pages sold in 2008.[