儒家思想与中国商务

图书标准信息

• 作者 刘芊 著
• 出版社 中国财政经济出版社
• 出版时间 2010-04
• 版次 1
• ISBN 9787509521267
• 定价 116.00元
• 装帧 平装
• 开本 16开
• 纸张 其他
• 页数 152页
• 正文语种 英语

【内容简介】

Abookthatconnectsbusinesswithculture，thepresentwiththepast，andtheworldwithChina.
AsthereisalreadysomuchliteratureonbusinesspracticesinChina，insteadoftellingyouWHATandHOW，thissmallbookismorefocusedonWHY.WithbetterknowledgeoftherationalebehindthebusinesspracticesinChina，youcanunderstandthosepracticesbetterandmakebetterdecisions.ByusheringyoutoConfucianism，thedominantschoolofthinkinginChinesehistory，thisbookcanalsohelpyoutohavebetterunderstandingofChinesepeopleandtheirwayofthinkingandbehavingingeneral，andhelpyoureduceyourfrustrationsandanxietiesindoingbusinessinChina.

【作者简介】

TonyQ.Liu
LiuQian（TonyQ.Liu）hasbeengivinglecturestoforeignMBAstudentsandexecutivesatBeijingInternationalMBA（BiMBA）atPekingUniversityforfiveyears.HeisnowinchargeoftheInternationalProgramsDepartmentofBiMBA.PriortoBiMBA，Tonywasinforeigntradebusinessformorethan10years
GraduatedfromEnglishDepartmentofBeijingForeignStudiesUniversityin1990，TonyreceivedhisMBAfromFordhamUniversity，NewYorkCity，andisadoctoralcandidateintheSchoolofHumanityandSocialScience，BeijingLanguageandCultureUniversity.

【目录】

Preface/1
Acknowledgments/3
Notes/4
ListofquotationsfromtheAnalectsofConfucius/5
ChapterOneTheTwoGiants
YaoMing/3
Confucius/5
TheZhouOrder/12
TheconceptofJunzi(Gentleman)/15
WhatdoesYaoMinghavetodowithConfucius?/17
Culture，historyandbusiness/19
Verticalapproachvs.horizontalapproach/22
ChapterTwoGuanxiataCloserLook
Guanxi-aspecialChineseword/29
Thecircles/31
Therootofguanxi-familialrelationship/35
GradedLove/37
TheconceptofRenandfilialpiety/39
Guanxiinbusiness/43
Reciprocityandrenqing/48
Aneternalprocess/50
ChapterThreeTheFamilyExpanded
Familism/57
TheconceptofXiao-filialpietyandbeyond/61
Face/66
Faceinbusiness/70
Moralityvs.legality/74
Contractvs.trust/78
TheconceptofYi(righteousness)/81
ChapterFourHierarchyandPropriety
Egalitarianorhierarchical/85
TheconceptofLi(Propriety)/91
LiandcommunicationinChina/95
De(morality)andleadershipintraditionalChineseculture/100
Hierarchyinbusiness/107
ChapterFiveConfusedbyConfucius?
OneConfucius，manyschoolsofConfucianism/115
Confucianismandotherschoolsofthinking/120
Theculturallegacy/123
Confucianbusinessman/128
TheconceptofZhongyong/133
Present-dayapplicationsofConfucianism/135
Twopiecesofadvice/139
Index/141
SelectedBibliographyandFurtherReadings/150